PPC Planner (Paid Search)
Are you an enthusiastic PPC expert, who is passionate about digital solutions and would love an extra day off for your birthday?!
Then youve come to the right place!
WHO ARE WE?
While iProspectspassion is business performance, our reward is knowing it makes a difference, seeing results we deliver for our clientsevery day. Last year alone we tracked andharnessed more than 100 billion unique digital data signals, delivered more than 700m visits to clients sites/ apps, and generated more than 25m unique sales. This contributed more than 1billion of spend to the UK economy.
Part of the Dentsu Aegis Network family,iProspectis a global, award-winningperformancemarketingagency with a connected network of 83 offices across 53 countries. A critical partner for business growth, our talentedspecialistteamsacross the UK & Irelanddrive business performance for clients including: Sky, Kellogg's, John Lewis, Diageo, Eurostar, ASOS, Microsoft, TheEconomist to ensure that they win in today's digital economy.
The wonderful world of: PPC / Paid Search
At iProspect paid search is everything from Bing to Baidu, Amazon to Auchan. We answer over 400 searches every second with connected, relevant experiences from the worlds most loved brands. Helping brandsconnect with the right people atkey moments byusing data to deliver personalised, adaptive and valuable experiences. Our paid search pris integrated, omnichannel and omnipresent, consumer driven and data led a unique proposition thatpositions our clients to win in today's digitaleconomyand ensure they're for future-proofed success.
You'll join a passionate community of 100+ of the best search specialists who constantly challenge the status quo to deliver transformative results every day. Youll learn from the best and youll teach the best. We are innovators,thought leaders, anthropologists,data geeks, pub quiz and dodgeball champions. If youve got something to bring, come join us.
WHATS THE JOB? WHAT WILL I ACTUALLY DO?!
We are on the hunt fora PPC Plannerto help create, optimise and report on PPC campaigns across a portfolio of clients in order to fulfil the clients PPC and overall digital media marketing objectives. You will also support the Account Managers and Account Directors in their PPC management and client servicing, in order to build a high-performing search campaign.
This is a dynamic and exciting role that will keep you on your toes!
Your key responsibilities will be:
- Paid search campaign creation, including takingbriefs and usingmarket research to help define KPIs and strategy.
- Create specific account elements within the campaign (Toolkits KWs, Ad copy, landing pages, etc), and help the search-manager to build client proposals.
- Suggest and implement opportunities to manage search targeting, and create analytics and/or tracking tags for campaign assessment, also monitoring daily visibility and optimisation
- Deliver regular reporting to clients, along with preparingCampaign evaluations andcase studies based on campaign results as appropriate
The Ideal Candidate
WHAT DO YOU NEED?
- Some experience of working in PPC
- Passionate about search and digital media and committed to building a career in performance marketing
- Strongly numerate and comfortable manipulating data sets
- Good communicator, comfortable with showing what data means and how we can take action based upon it
- Diligence and attention to detail in optimisation and reporting
About the Company
BUT WHAT CAN WE OFFER YOU?
Our agency drives culture through our own employees, with clearly set objectives there is unprecedented potential for career progression, with almost 75% of our roles being filled by internal promotions. You will have access to Dentsu Aegis training and development programmes, youll work closely with the worlds biggest media partners to access exclusive features and products (tier one partnerships with Google, Facebook and Twitter!)
We are committed to creating a great place to work, so youll also get the little perks such as free toast in the morning, team days out, kitchens with free fruit, teas and coffee, 2 extra days holiday to get involved with charity work and you always get another day off for your birthday! But most importantly youll be part of a fun and collaborative team culture, and you will work in an environment where you are supported, pushed and developed!
Like what youve read? Hit the apply button and lets chat!
We value the strength diversity brings to our business and are working hard to build a more inclusive workplace through partnerships with Stonewall, Business Disability Forum and Business in the Communitys race and gender equality campaigns. We are happy to discuss all flexible and agile approaches to working for all our roles we cant promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.