Principal Digital Consultant
At Data2Decisions, our mission is to help our clients grow their businesses through better marketing - whether that’s data-driven insights or technology solutions.
About the Principal Digital Consultant Role
As a Principal Digital Consultant in our business, you will hold a pivotal role in delivering world-class digital marketing effectiveness solutions across a wide range of our clients –these include some of the best-known brands in the world.
Your role will be as exciting as it is multi-faceted. You will support in the commercialisation our holistic digital attribution product ‘Total Attribution’ as well as its machine learning driven activation tool ‘PoleStar Live’ and lead in the delivery of our Digital effectiveness analytics offering by:
- Producing consumer-journey insights on how to improve marketing performance and consumer experiences with brands
- Provide digital marketing effectiveness insights & recommendations using multi-touch and total attribution results
- Consulting directly with clients, translating results from analytics into actionable recommendations across a range of digital channels
- Integrate digital analytics in the overall planning process and deliver improvement to the ROI of clients’ marketing investment
- Explore digital data sources which can be used to further develop and enhance Data2Decisions’ existing digital effectiveness products
As a digital attribution expert, you will have significant experience within data, digital analytics and evaluation coupled with a creative approach to problem solving. You will be experienced in working with digital data including ad servers, tag management, web analytic and publisher data as well as experience in working with digital feeds such as Google DCM, Adobe Clickstream, Flashtalking, Sizmek. As you love to be client facing, you will possess good communication and stakeholder management skills paired with solid presentation and storytelling of insights ability. You will also have experience of programming languages such as SQL, R or Python. We’d also like you to have a keen interest in developing your skills in Digital Analytics – our fastest growing offering.
We are a global marketing effectiveness consultancy with our head office in London and twelve offices globally. Being part of the Dentsu Aegis Network means that in addition to direct clients we have access to a wide range of clients and together with the other network brands, we can provide clients with the integrated specialists they need to unlock the business value that comes from understanding today’s connected consumer.
Our expertise spans many sectors and our clients are some of the world’s biggest and best known brands, including Virgin Atlantic, Diageo, Monster Worldwide, Twitter and Google to name a few.
We’ve been recognised as a leader in the marketing consultancy sector by an independent research firm and we are proud to have numerous partnerships with likes of Google, Twitter and LinkedIn.
Our team of experts has skills and experience across marketing, analytics and technology. We employ a whole range of analytical techniques from econometrics to AI and are constantly innovating to find new approaches to help our clients harness their data faster to gain business advantage.
What We Can Offer You?
We value our people above all and provide lots of opportunity to develop through our industry-leading learning and development programs, and bespoke career development plans. We believe the diversity of our team, both in terms of experience, skills and backgrounds gives us a competitive edge and we work hard to nurture it.
Because we hire great people, you'll find like-minded sorts in every corner of our organisation. So, it's no surprise that our teams often hang out together outside work. There's usually something coming up on the social calendar, from team-building days to after-work activities, to supporting our local community.
Within out comprehensive benefits package, we offer everything you would expect a global corporation to provide including a generous holiday allocation, competitive pension plans, income protection, life assurance, critical illness cover and season ticket loan and we are committed to providing a healthy work-life balance by encouraging agile and flexible working across the business.
Have a peek at our Instagram and Twitter feeds to see what it’s like to work at Data2Decisions
Like what you’ve read? Hit the “apply” button and let’s chat!
Dentsu Aegis Network